Diddy’s Network Viewership Not Growing: Low Ratings, Less Money

Black America Web

He may have just spent $40 mil on an LA mansion, but Sean “Diddy” Combs‘ fledgling network, Revolt TV, is … fledgling.

Simply put, the music channel is having big problems reaching a sizable audience to really make it an economically viable contender.

Revolt, which will celebrate it’s one year anniversary in October, is having trouble expanding its reach beyond its original 25 million household base because the consolidation in the cable industry has made it a lot harder to convince other cable companies to pick the channel up, reports the NY Post.

As you can imagine, no growth is a formula for money problems. That means Revolt is having a severe cash crunch according to several TV industry executives.

Cable channels typically cost around $100 million to get launched. Without additional carriage, or cable outlets,Revolt TV is finding it challenging to bring in a wider swath of advertisers.


View original post 34 more words


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: